WhatsApp AI secretary
Answers customers on WhatsApp 24/7 in Hebrew, Arabic and English, books appointments, takes orders and hands you what needs you.
An AI secretaryfor every businessOn WhatsApp: it answers customers, books appointments and sends reminders, 24/7
In Hebrew, Arabic and English, and whatever needs you reaches you. When you need more, Mslahtk builds your business a system of its own: you ask, you get it.
The customer writes, the secretary answers, and the booking is already in the diary.
An insurance agency asked for declarations signed on the phone, and got a system that does exactly that.
A print shop asked for WhatsApp orders with numbering and a proof, and got a system that does exactly that.
Sample chat and screens
A changing demo: first the secretary answers a customer on WhatsApp and books them in, then two systems we built on request: an insured declaration a customer fills in and signs on their phone, for an insurance agency, and a pad order with numbering and a proof to approve, for a print shop.
Try it yourself
See how it answers your customers
Pick a kind of business and send a message as a customer. On the side you'll see what reaches you: a booking in the diary, a lead on the board, an order, or a task waiting for you.
Your customer, on WhatsApp
Alon PhysioBusiness account
TodayTap a message below to send it
Send a message as a customer
Demo: a sample script, not a live chat
What you see
In your dashboard and app, as it happens
Send a message, and what reaches you shows up here
Why you can rely on it
- Verified Meta Tech ProviderOfficially verified to work with WhatsApp Business
- Official WhatsApp Business APIMeta's official connection for businesses
- Hebrew, Arabic and EnglishIn customer replies, the system and the app
More than 460 appointments booked through the system, on WhatsApp and in the clinic's appPhysioGav, physiotherapy in Kfar Yasif · as of mid-September 2026Read the PhysioGav story
Four parts, one system
What does your business need first?
Four parts of the same system, sharing the same customers, the same diary and the same lead board. Pick where to start.
Appointment booking system
A diary by service, staff and station, booking on WhatsApp, automatic reminders and standing appointments that keep booking themselves.
CRM and lead management
Every inquiry from your site and WhatsApp lands on your lead board with an alert, plus a full customer card, follow-up reminders and records shaped to your business.
Business website
A site we build and look after, with a page per service, answer pages for the questions customers ask, and structured data Google and AI engines read.
Need something that isn't here?We build custom systems
Custom built
Every business gets a system of its own
The secretary is only the start. Mslahtk also builds each business the tools it is missing, exactly the way it works. Pick a field to see an example:
I want to remember each client's colour and last treatment, and remind her to come back on time.
Salons & beauty
What we build
A smart client card
- Every treatment and colour in one place
- A WhatsApp reminder when it's time to come back
- A punch card for regulars
Patients ask about appointments all day. I want them to book and move on their own, against my diary.
Clinics
What we build
Clinic system
- Booking, moving and cancelling on WhatsApp
- Reminders at the times you set
- Standing weekly slots that book themselves
Works every day in a physiotherapy clinicLearn more Clinic system
I want to send the customer photos and a repair quote, and have them approve it on WhatsApp.
Garages
What we build
Repair approvals on WhatsApp
- Photos of what we found on the car
- A quote the customer approves with one tap
- A message when the car is ready
Event orders reach me in scattered messages. I want it all in one tidy form.
Restaurants & catering
What we build
Event orders
- Menu choice and guest count
- A quote sent to the customer to approve
- A reminder before the event
Customers place special orders with me. I want to track them and tell them when it's ready.
Shops
What we build
Special order tracking
- Every order with its customer and status
- A message when the order is ready for pickup
- A daily list of what's waiting for pickup
I'm always chasing clients for documents. I want them to upload everything to one place.
Offices
What we build
Client document collection
- A list of what's missing for each client
- Uploads straight from the phone
- Reminders until everything arrives
I want customers to fill in and sign declarations on their phone, with no paperwork.
Insurance agencies
What we build
Insurance agency system
- Declarations customers fill in and sign on their phone
- Claim reports with photos
- A back office for the staff
Built for a real insurance agencyLearn more Insurance agency system
I want customers to order pads on WhatsApp, with numbering that carries on and a proof to approve.
Print shops
What we build
Print shop system
- WhatsApp orders priced from your own price list
- Numbered pads that become press-ready files
- A proof the customer approves
Built for a real print studioLearn more Print shop system
I want members to sign up for classes with limited spots, and their class card to update itself.
Studios & fitness
What we build
Class sign-ups
- Limited spots and a waiting list
- A class card that updates itself
- A reminder before every class
I want to send quotes with photos from the site, and keep the customer updated on the work.
Contractors
What we build
Quotes and job updates
- Quotes with photos to approve
- Progress updates on WhatsApp
- A tidy job summary at the end
And for any other business
Don't see your field? Tell us what your business needs, and we'll build it for you.
Business app for iPhone and Android
Your business in your pocket
The Mslahtk app for iPhone and Android: reply on WhatsApp, take a chat over from the AI or hand it back, book an appointment without leaving the chat, and get an alert for every new lead and every customer who is waiting.
Every chat in one place: see what the assistant answered and step in when you need to.
Book an appointment without leaving the chat: service, day and hour.
Every interested customer lands as a lead, with an alert and a customer card.
Whatever needs a person waits for you: approve, decline or give the assistant the info.
Also in the app: diary and standing appointments, catalog, business details and team, in Hebrew, Arabic and English.
The app is for businesses with an active Mslahtk plan: you sign up on the web, then log in with the same account.
About the appHow to start
From the first chat to a working system
Nothing to install and no code on your side. Standard setups go live within a day.
Setup · Studio Dana
Tell us about your business
You · a few minutesA WhatsApp chat or a few details in a short form: services, prices, hours and the questions customers ask.
We set it up and connect it
Our teamWe build the site, connect WhatsApp through the official API, and teach the assistant your services, prices, hours and answers.
It works, you stay in charge
The system · 24/7The assistant answers, books and logs leads 24/7. Whatever needs a person reaches you in the app, and you can step into any chat.
Setup progress
Plans & pricing
One plan that runs your whole business.
One platform: website, leads, bookings and an AI that works for you. All plans are monthly, no lock-in.
Launch offer: 34% off your first 3 months
A digital secretary that answers your customers 24/7.On the Secretary plan the AI answers on WhatsApp, books appointments and takes orders from your own price list, and whatever needs you arrives as a task.
Every plan includes
Website + lead captureLeads CRMAppointments & bookingAI setup helpersHebrew · Arabic · EnglishMobile app
Core
Your business online, organized.
₪197/ mo₪299
then ₪299/ mo
30-day free trial
Get startedFull details →- Professional website / landing page
- Lead capture + CRM
- Appointments and booking diary
- AI helpers: content, catalog, setup
- Reviews collection
- Mobile dashboard
- WhatsApp Business messaging
- AI agent answering on its own 24/7
- Advanced CRM & reviews pro
Popular
Pro
Reach your customers on WhatsApp.
₪329/ mo₪499
then ₪499/ mo
Pay annually: 2 months free.
Get startedFull details →- Everything in Core
- WhatsApp Business messaging
- Reminders, confirmations & updates
- Ready-made template messages
- Shared team inbox
- AI agent answering on its own 24/7
- Unlimited AI conversations
- AI content & SEO
- 1 month free on every new feature
Recommended
Secretary
A digital secretary that answers customers 24/7.
₪461/ mo₪699
then ₪699/ mo
Pay annually: 2 months free.
Get startedFull details →One month free on every new feature we launch. You’re always first.
- Everything in Pro
- AI agent answers your customers 24/7
- Captures every lead automatically
- Reminds you to follow up on quiet leads
- Handles customer support
- Unlimited AI conversations
- AI content & SEO
- Up to 10 team seats
Everything included. Really.
Custom
Need something specific? We’ll design and price a plan around your business: multiple branches, special integrations and any number of users.
Prices in ₪, excluding VAT (18%). All plans are monthly. Cancel anytime.
FAQ
Everything you need to know before you start.
Not at all. You tell us about your business, and we set everything up and tune it for you, with no code and no complicated settings.
For a standard setup, live within a day. Connect your WhatsApp, set up your business details, and the system starts working.
Three flat plans: Core ₪299, Pro ₪499 and Secretary ₪699 per month (ex-VAT), and every tool is available on its own from ₪125. Launch offer: 34% off your first 3 months, and 2 months free on annual billing.
Hebrew, Arabic and English. It detects the customer’s language and answers in it within seconds, in natural wording. In Arabic it writes the spoken dialect, not formal Arabic.
Yes. Your data belongs to you, is stored securely and is used only to run the service. The processors that handle it for us are listed on our Subprocessors page.
Yes, no commitment. Cancel whenever you like; the service runs until the end of the billing period, with no cancellation fees. The only exception is the 14-day cooling-off right under Israeli consumer law, see our Refund Policy.
It takes over most of the routine: answering customers, booking appointments and taking orders, 24/7. Anything that needs a person, like a special price or an unusual case, comes to you as a task and you answer it.
Ready for your business to run itself?
Fill in a few quick details and get started. Live within a day, no commitment. You focus on the business, Mslahtk does the rest.